Peidi Co., Ltd. Named Zhejiang Provincial High-Tech Enterprise and Honored as Leading Enterprise among Local Private Multinational Corporations in 2023

Recently, the lists of "Leading Enterprises" of Zhejiang Local Private Multinational Corporations and the Zhejiang Province High-tech Recognition have been successively announced for the year 2023, with Petpal Pet Nutrition Technology Co., Ltd. prominently listed. It is understood that the criteria for the two honorary lists are focusing on niche markets, strong innovation capabilities, high market share, mastery of key core technologies, quality and efficiency optimization, being either hidden champions in segmented fields, or key enterprises in critical links of the industrial chain; they are important forces for seizing future industrial development opportunities, gaining new competitive advantages in the future, and leading future economic and social development!

 

Petpal Pet Nutrition Technology Co., Ltd. is one of the enterprises that responded early to the national "Belt and Road" initiative and successfully implemented the "going global" development strategy, optimizing resource allocation through the "Belt and Road" countries. In recent years, the company has been accelerating the internationalization process of its supply chain. Its raw material procurement activities have covered countries and regions such as China, Central Asia, ASEAN, the Americas, and Australia, reducing production costs, enhancing operational security, and strengthening core competitiveness. At the same time, the company has introduced high-end, distinctive products from overseas factories into the Chinese market, assisting in the development of its own brand business.

Seeking innovation, change, and breakthroughs, Creating high-quality products

Peidi has always focused on industry and the pet industry, aiming not only to produce good products but also to produce globally excellent products, and to promote the upgrading of pet health standards with these products globally. The company has always believed that to go global, it is necessary to persistently achieve "technology + products." Faced with a complex market competitive environment, the company actively seeks innovation, change, and breakthroughs. It adheres to technological innovation, closely follows changes in market demand, strictly controls product quality, and constructs a global research, production, and sales system based on internationalized manufacturing, full-category product supply chains, and high-quality differentiated positioning. The company's research and development expenditure in the first three quarters of 2023 reached 21.5319 million yuan, a year-on-year increase of 5.8%. After years of technological accumulation, the company has obtained multiple patented technologies in countries and regions such as China, the United States, Japan, Europe, Vietnam, and Uzbekistan. It is worth mentioning that in 2023, the company submitted 4 invention patent applications, all of which have been accepted; it submitted 5 design patent applications, of which 1 has been authorized and 4 have been accepted.

 

Focusing on Southeast Asia to develop New Zealand, Precise investment strengthens its own advantages

By the end of 2023, the company had 7 modern pet food factories in Vietnam, Cambodia, and New Zealand, with a planned production capacity exceeding 100,000 tons. In addition to the original pet snack products, it has also built a high-end main food production line with an annual capacity of 70,000 tons in New Zealand. It is understood that Southeast Asian countries have unique advantages in cost management. The Vietnamese factory entered a profit-making period in 2015 and has become the most important production output location for the company. The Cambodian factory is an important initiative for the company to invest in Southeast Asia under the "Belt and Road" initiative. After completing the project construction and putting it into use in 2022, it is about to achieve a balance between profits and losses. The New Zealand factory has natural raw materials and equipment advantages, helping to realize the strategic planning of high-standard, high-quality products. In overseas investments, the company comprehensively considers local advantages, combines with its own development situation, precisely positions itself, empowers itself, and strengthens its own advantages.

 

Adhering to legal and compliant operations, Enhancing international operational capabilities

Compliance is the core benchmark for the steady development of enterprises going global. As a company with the goal of globalized operations, Peidi not only needs to go global but also truly needs to go deep into local markets. "Technology + products" is the premise for going global, and "management + culture" is the tool for going deep into the market. Currently, regulatory systems in various countries are frequently adjusted. The company believes that corporate compliance not only reflects in the compliance of projects and proposals but also needs to establish compliance awareness for the entire team, strengthen the construction of corporate compliance culture, improve self-restraint mechanisms, and establish correct corporate values. "Sunshine, Freshness, Responsibility, Reliability" are the values of Peidi among which "Responsibility" reminds the company to undertake certain social responsibilities.