Be positive：Be optimistic and positive, and make friends with users and customers with a sincere and loving attitude.

Be exploring：Maintain a curious and exploratory heart, align with international nutrition concepts and technologies, and adhere to product innovation to improve pet health standards.

To lead：Adhere to corporate social responsibility, unwaveringly lead the healthy development of the industry, promote the empowerment of human causes by pets, and empower partners.

To carry out：Honest and trustworthy, adhere to product quality, and continuously improve the quality control system with the goal of meeting infant food standards.